Video: How “Food Save” tastes really good
25. November 2025

Video: How “Food Save” tastes really good

Award for Commitment to Combating Food Waste, Marked by a Video Shoot

Markus Hurschler, Managing Director of Foodways, has been named “Mind of the Month” by Basel Circular. The honor recognizes his long-standing commitment to a circular food economy—particularly through the association United Against Waste (UAW), the operations of which are managed by Foodways.

The StreamUp funding program—initiated by UAW and developed and launched by the team led by Markus Hurschler—supports innovative projects that make productive use of side streams and surplus raw materials. One example is the Basel-based startup PureUp, which processes surplus fruit into high-quality products, thereby preventing avoidable food waste.
The successful collaboration between StreamUp and PureUp is the focus of a recent video spotlight produced by Basel Circular:

Further information on:

Ihr Ansprechpartner: Philip Moser

Philip Moser gestaltet Kommunikation an der Schnittstelle von Ernährung und Nachhaltigkeit. Als Marketing- und Kommunikationsspezialist übersetzt er die Themen von Foodways in klare, inspirierende und wirkungsvolle Formate.

Was ihn auszeichnet: Philip ist ein agiler Kommunikationsallrounder, der komplexe Themen unkompliziert in wirkungsstarke Botschaften verwandelt. Mit Erfahrung aus PR, Innovationsförderung und Gastgewerbe – zuletzt als Marketingverantwortlicher aller Mövenpick Hotels in der Schweiz – steht er für praxisnahe und effektive Kommunikation.

Organisationen, die Nachhaltigkeitsthemen überzeugend vermitteln wollen, finden in ihm einen strategischen Partner mit Sinn für Relevanz und Wirkung.

Foodways

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